Digital customer communications: 7 trends for 2022

In communications, there was a rush to digitization projects and new technologies in 2020 and 2021 in response to the pandemic. This strong trend toward innovations and the development of new channels continues on an ongoing basis. McKinsey predicts that … Read More

Black Friday 2021: Maximize Sales with SMS Campaigns

SMS are considered old-fashioned and expensive? Far from it. If you run an online store, you know that it’s not that easy to generate higher sales and market products successfully. SEO, Facebook ads and email marketing can all be effective … Read More

MWC 2021: A new era of a connected world

The GSMA (Global System for Mobile Communications Association) hosted the Mobile World Congress (MWC) last week from June 28 to July 1. As the largest telecommunications event in the world, MWC attracts some of the most influential decision makers. Here, attendees … Read More